Agent workflows

Clay is useful for agents because it gives them a structured way to run GTM work. Instead of asking an agent to scrape, guess, or call many providers directly, expose Clay functions as routines and return predictable JSON.

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Good agent tasks

• Run a Clay function on a company domain and summarize the structured output.
• Enrich a list of accounts from a JSON file.
• Search for companies or people, then pass results into another workflow.
• Trigger repeatable research or scoring logic from a local terminal.
• Use MCP to call Clay functions from ChatGPT or another MCP client.

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Start with the CLI

The CLI is the fastest path for most agent workflows because it handles authentication locally and returns JSON that agents can inspect.